Experience
Managed a multi-channel sales territory across supermarket and liquor accounts. Analysed sales data and market trends to identify growth opportunities and optimise account performance. Executed trade marketing, promotions, and merchandising strategies aligned with brand objectives.
Led end-to-end ERP implementation (Unleashed) — mapping current-state processes, defining requirements, migrating data, and managing go-live. Built Excel forecasting models and BOMs to support procurement and production planning. Drove process improvements that reduced manual labour requirements. Presented operational and analytical insights directly to senior leadership.
Conducted market and competitor research to support deal and product analysis. Performed overseas market gap analysis and regulatory research. Contributed strategic and commercial insights across live transactions.
Projects
01 — Lead Project
A full multi-agent trading system built from scratch for the New Zealand Stock Exchange. Eight signal types, an orchestrator agent, automated paper trading, backtesting engine, and a live analytics dashboard — running on a daily cron schedule.
02
An interactive analytics dashboard built in Python and Streamlit for a food and beverage venue. Visualises revenue, sales trends, and operational metrics with weather-based demand modelling.
03
This site. Designed and built from scratch — no templates, no frameworks. Deployed on Cloudflare Pages.
Skills
Technical
Analytical
Professional
Education
2019 – 2022
Bachelor of Commerce
Auckland University of Technology — Major in Marketing, Minor in Behavioural Economics
2014 – 2018
NCEA Level 3, Endorsed with Merit
King's College, Auckland